Tag: social marketing

    SOCIAL WALL IPWEA STATE CONFERENCE

    SOCIAL WALL IPWEA STATE CONFERENCE

    Social-Wall-Client-Logo-IPWEA

    CLIENT: IPWEA NSW DIVISION (Institute of Public Works Engineering Australasia)

    USED AT NSW STATE CONFERENCE

    SOCIAL WALL LOCATIONS: DIGITAL SIGNAGE

    The Institute of Public Works Engineering Australasia (IPWEA) is the professional organisation providing member services and advocacy for those involved in and delivering public works and engineering services to the community both in Australia and New Zealand.

    DIGITAL SIGNAGE - EVENT

    At almost every event, you will now see a large digital screen situated at the front entrance or the exhibitors’ booth. The content on the digital screen can at times be boring and not engaging – there is now a solution called Social Wall. It’s the best way to use your social media content to display to your visitors, partners and employees.

    IPWEA NSW Division (The Institute of Public Works  Engineering Australasia) used our Social Wall to display their  Twitter posts and hashtag posts using IPWEANSW and SALLY_IPWEA. The client used our Custom Branding package to create a unique Social Wall. We used existing digital assets to create a custom banner at the top in conjunction with our advertiseme.tv solutions.

    Here’s how it looked like:

     

    Displaying social media posts at events are great because you can use it as a point of conversation and also help visitors engage with the online community. Make your next event more memorable by using Social Wall!

    Start displaying your Social Wall on any digital device NOW!

  • HOW TO FILTER TWITTER AND FACEBOOK POSTS TO ONLY DISPLAY IMAGES OR TEXT

    We decided to add this feature to allow our clients to have the option to only display images or text on their Social Wall. When used with our Highlighting Custom Branding feature, the only images can be displayed as single posts.

  • SOCIAL WALL BIG SCREENS ON THE GO

    SOCIAL WALL BIG SCREENS ON THE GO

    CLIENT: BIG SCREENS ON THE GO

    USED FOR LIVE EVENTS

    SOCIAL WALL LOCATIONS: LARGE LED SCREENS IN THE US

    Do you want to display a Social Wall on a large jumbotron LED screen for your event?

    Big Screens On The Go are one of the largest rental and screen providers in the US and they recently used our Social Wall at a number of events they manage. As part of the complete package they are able to provide not only large LED screens but also content that is engaging and designed to drive engagement and sponsorship revenue.

    DIGITAL SIGNAGE - LARGE LED SCREENS JUMBOTRON

    When dealing with multiple customers and displaying content that is relevant to their brand and business, Big Screens On The Go needed a solution that was flexible and scalable. More importantly, it needed to be a solution that can be easily managed for different events. This is where our Custom Branding Social Wall solved the problem. We built a custom dashboard by using our AdvertiseMe.TV solution and integrated it with Social Wall so that Big Screens On The Go could login and easily update the marketing content.

    Here are a few examples of the Social Wall being used at different Marathon events:

    big screens on the go marathon 2

    big screens on the go marathon 3

    These are how the Custom Branding Social Walls actually looked like. You will notice the design is completely different from the standard Social Wall. What’s different?

    • – You will notice each Social Wall had a specific colour scheme. This was only possible by using the Custom Branding Social Wall package
    • – The description for each post was not displayed. The client didn’t want to display the text description under each photo which is included in the standard Social Wall
    • – Highlighting post – this is one of the Custom Branding features where it zooms in and displays the single post. The client just wanted to display the image from the social media post and so we did that

    big screens on the go marathon

    big screens on the go marathon 4

    social wall rnr marathon

    social wall petalstrong hattiesburg

    Social wall movie in the park

    Businesses are now coming on board with using UGC (User Generated Content) to help drive more engagement.  Big Screens On The Go achieved this by using the Hashtag Moderation feature to display and moderate posts related to a particular hashtag. The client had full control of which posts related to the hashtag was displayed on the LED screens. This feature is particularly useful for large events and we encourage event organisers needs to jump on board with using Social Wall to display social media content posted by their visitors.

    Contact Big Screens On The Go to see how they can help you at your next event – see the Partners Page for their contact details.

    SOCIAL WALL LED SCREENS FOR A MARATHON VIDEO

    Check out this video showing how Social Wall was used at the event.

    Start displaying your Social Wall on any digital device NOW!

    HOMETOWN DENTAL USES SOCIAL WALL WITH DIGITAL SIGNAGE

    Hometown Dental

    CLIENT: HOMETOWN DENTAL

    SOCIAL WALL LOCATIONS: DIGITAL SIGNAGE

    HomeTown Dental is a full service dental clinic in Okotoks providing top quality service in both preventative and restorative care, including orthodontics, to patients in all stages of life. 

    DIGITAL SIGNAGE

    Businesses are now starting to see the benefit of displaying Social Wall on their Digital Signage screens. HomeTown Dental decided to display their Facebook and Instagram posts on a dedicated screen located in the waiting room using Social Wall. The waiting room already had a screen displaying live TV and another smaller screen was installed to just display their Social Wall and scrolling text. Using this setup is the most efficient way to display dynamic content to visitors or patients who are waiting for their dentist appointment.

    HomeTown Dental is also using our Single Post feature which displays a single post in full screen. Here’s the example of the Single Post feature:

    Social Wall Hometown Dental Single Post FeatureThe term we use to describe the use of Digital Signage technology with Social Walls is SOCIAL BOARDS. Social boards basically displaying social media content on a digital screen

    Social Wall HomeTown Dental Digital Signage

    TESTIMONIAL

    “With social media becoming such a large part of our society, I decided it would be a good medium to spread information to current and potential patients of my dental clinic. Here at Hometown Dental in Okotoks, AB, Canada, we have active profiles on Facebook, Instagram and Twitter.  That lead me to search out Social Wall.  I have a  display TV in my reception area/waiting room that I have used front face player to design a scrolling information slide show.  I wanted to include our social media on it so that is what social wall has helped me do.  It scrolls through current posts and even highlights some of them.  When I first was setting the programs up together, they were not communicating but a quick email to the social wall group and they had me fixed up and ready to go!  We have had many comments on how professional it all looks and I am very happy with it.” – Jennilee

    Start displaying your Social Wall on any digital device NOW!

  • HOW TO BLOCK USERS FROM DISPLAYING ON THE SOCIAL WALL

    Displaying social media posts by using hashtags on your Social Wall makes your  digital wall more engaging.  If you’re displaying social media posts from Twitter and Instagram on your Social Wall by using hashtags, you will know that sometimes there will be posts from users (or even competitors) you do not want to display. So how […]

  • FACEBOOK TIP: DISABLE POSTS FROM OTHER PEOPLE ON THE PAGE

    We recently received a notification from Facebook saying someone posted on our Facebook Page. When we checked what the post was about, we quickly had to remove it. The post was in another language and the image posted could have been offensive to some of our Facebook followers, so we had to immediately delete this before our followers viewed […]