Tag: digital marketing

    SOCIAL WALL IPWEA STATE CONFERENCE

    SOCIAL WALL IPWEA STATE CONFERENCE

    Social-Wall-Client-Logo-IPWEA

    CLIENT: IPWEA NSW DIVISION (Institute of Public Works Engineering Australasia)

    USED AT NSW STATE CONFERENCE

    SOCIAL WALL LOCATIONS: DIGITAL SIGNAGE

    The Institute of Public Works Engineering Australasia (IPWEA) is the professional organisation providing member services and advocacy for those involved in and delivering public works and engineering services to the community both in Australia and New Zealand.

    DIGITAL SIGNAGE - EVENT

    At almost every event, you will now see a large digital screen situated at the front entrance or the exhibitors’ booth. The content on the digital screen can at times be boring and not engaging – there is now a solution called Social Wall. It’s the best way to use your social media content to display to your visitors, partners and employees.

    IPWEA NSW Division (The Institute of Public Works  Engineering Australasia) used our Social Wall to display their  Twitter posts and hashtag posts using IPWEANSW and SALLY_IPWEA. The client used our Custom Branding package to create a unique Social Wall. We used existing digital assets to create a custom banner at the top in conjunction with our advertiseme.tv solutions.

    Here’s how it looked like:

     

    Displaying social media posts at events are great because you can use it as a point of conversation and also help visitors engage with the online community. Make your next event more memorable by using Social Wall!

    Start displaying your Social Wall on any digital device NOW!

    SOCIAL WALL BIG SCREENS ON THE GO

    SOCIAL WALL BIG SCREENS ON THE GO

    CLIENT: BIG SCREENS ON THE GO

    USED FOR LIVE EVENTS

    SOCIAL WALL LOCATIONS: LARGE LED SCREENS IN THE US

    Do you want to display a Social Wall on a large jumbotron LED screen for your event?

    Big Screens On The Go are one of the largest rental and screen providers in the US and they recently used our Social Wall at a number of events they manage. As part of the complete package they are able to provide not only large LED screens but also content that is engaging and designed to drive engagement and sponsorship revenue.

    DIGITAL SIGNAGE - LARGE LED SCREENS JUMBOTRON

    When dealing with multiple customers and displaying content that is relevant to their brand and business, Big Screens On The Go needed a solution that was flexible and scalable. More importantly, it needed to be a solution that can be easily managed for different events. This is where our Custom Branding Social Wall solved the problem. We built a custom dashboard by using our AdvertiseMe.TV solution and integrated it with Social Wall so that Big Screens On The Go could login and easily update the marketing content.

    Here are a few examples of the Social Wall being used at different Marathon events:

    big screens on the go marathon 2

    big screens on the go marathon 3

    These are how the Custom Branding Social Walls actually looked like. You will notice the design is completely different from the standard Social Wall. What’s different?

    • – You will notice each Social Wall had a specific colour scheme. This was only possible by using the Custom Branding Social Wall package
    • – The description for each post was not displayed. The client didn’t want to display the text description under each photo which is included in the standard Social Wall
    • – Highlighting post – this is one of the Custom Branding features where it zooms in and displays the single post. The client just wanted to display the image from the social media post and so we did that

    big screens on the go marathon

    big screens on the go marathon 4

    social wall rnr marathon

    social wall petalstrong hattiesburg

    Social wall movie in the park

    Businesses are now coming on board with using UGC (User Generated Content) to help drive more engagement.  Big Screens On The Go achieved this by using the Hashtag Moderation feature to display and moderate posts related to a particular hashtag. The client had full control of which posts related to the hashtag was displayed on the LED screens. This feature is particularly useful for large events and we encourage event organisers needs to jump on board with using Social Wall to display social media content posted by their visitors.

    Contact Big Screens On The Go to see how they can help you at your next event – see the Partners Page for their contact details.

    SOCIAL WALL LED SCREENS FOR A MARATHON VIDEO

    Check out this video showing how Social Wall was used at the event.

    Start displaying your Social Wall on any digital device NOW!

    SOCIAL WALL AT THE GYM

    SOCIAL WALL AT THE GYM

    crunch_logo

    CLIENT: CRUNCH FITNESS AUSTRALIA

    SOCIAL WALL LOCATIONS: DIGITAL SIGNAGE

    Crunch Fitness Australia Parramatta is one of the first gym in Australia to use Social Wall.

    DIGITAL SIGNAGE

    Gyms are a perfect location to use Social Media to engage with your members and visitors. Crunch Fitness Australia displayed their custom branding Social Wall on two digital screens located in Parramatta. One was a free standing portable screen that was strategically located at their main entrance whilst the other was an existing screen that was simply displaying Free to Air TV. With the existing screen, we used our Social Wall Stick product that simply plugged into the HDMI port and it automatically displayed the Social Wall. All that was required was a power point and a WiFi connection to the Internet.

    Crunch Fitness Parramatta Social Wall Entrance

    Crunch Fitness Parramatta Social Wall

    Crunch Fitness Parramatta Social Wall Existing Screen

    As part of the custom branding package, the following features were used:

    – the Crunch logo and a background image was displayed when loading the Social Wall

    Social Wall Crunch Logo and background image_

    • – Social Media branding displaying the hashtags and the usernames to follow – this encouraged members and visitors to engage with the Crunch

     

    Social-Wall-Crunch-Branding-Follow-Header

    • – announcement messages were displayed at the bottom of the Social Wall
    • Social-Wall-Crunch-Footer
    • – colours to match the branding guidelines were used on the Social Wall

    Social Wall Crunch Branding Guidelines

    • – Custom Posts were used to display important announcement and reminder to members
      Social Wall Crunch Custom Posts

    Social Wall Crunch Custom Posts Display

    – the highlighting feature to display single posts was also used to give the WOW affect

    Social Wall Crunch Highlighting feature single post

    • – the marketing team at Crunch was able to use our hashtag moderation feature to filter which member posts to display on the Social Wall.

    Social Wall Crunch Hashtag Moderation

    Crunch Parramatta Social Wall

    SOCIAL WALL CRUNCH VIDEO

    Check out this video showing how Social Wall was used in the gym.

    Start displaying your Social Wall on any digital device NOW!

  • CHRISTMAS CUSTOM BRANDING ON THE SOCIAL WALL

    Christmas is just around the corner and we decided to up our game and create a cool and innovative Social Wall for Stinky The Pig. By using our Custom Branding package, we were able to change the way the Social Wall looked and here’s a list of changes we made: Added the snowing effect on […]

  • HOW TO BLOCK USERS FROM DISPLAYING ON THE SOCIAL WALL

    Displaying social media posts by using hashtags on your Social Wall makes your  digital wall more engaging.  If you’re displaying social media posts from Twitter and Instagram on your Social Wall by using hashtags, you will know that sometimes there will be posts from users (or even competitors) you do not want to display. So how […]